Instagram’s New DM Chatbot

A leaked screenshot suggests that Instagram may be placing an AI chatbot into its direct messaging (DM) feature.

The Potential of AI Chatbots in Social Media

Chatbots are now being designed to offer users engaging and fun conversations, along with the ability to answer questions, give advice, and help compose messages.

Instagram has not officially confirmed the launch date, it aligns with previous statements from Meta about developing AI personas for platforms like WhatsApp and Messenger.

Chatbot landscape

Snapchat recently launched its own chatbot, “My AI,” powered by OpenAI’s ChatGPT technology.

Platforms like Character.AI have gained popularity by allowing users to train and converse with chatbots based on beloved fictional characters. AI chatbots have the potential to enhance user engagement, provide assistance, and create personalized experiences.

However, companies must navigate the challenge of maintaining engaging interactions while ensuring the chatbots do not cross ethical boundaries.

Safety Concerns and Controversies

Chatbots on social media have already been hit with some challenges.

For instance, Snapchat’s “My AI” chatbot received criticism for offering disturbing advice, and a tragic incident was reported where a person allegedly took their own life after interacting with a chatbot.

Ensuring safety measures and preventing offensive or dangerous interactions is crucial for companies implementing chatbots in social settings.

Instagram’s AI Chatbot Feature

The Instagram chatbot will have 30 AI personalities and will assist with message composition.

While the potential for engaging and personalized interactions is promising, companies must prioritize safety and prevent chatbots from crossing ethical boundaries.